Did you catch the political ad in which two Jews ring the doorbell of a nice working-class family? They barge in and rifle through the wife’s purse and then the man’s wallet for any cash. Cackling, they smash the daughter’s piggy bank and pinch every penny. “We need it for the Wall Street bailout!” they exclaim.
No? Maybe you saw the one with the two swarthy Muslims who knock on the door of a nice Jewish family and then blow themselves up?
No? Well, then surely you saw the TV ad in which two smarmy Mormon missionaries knock on the door of an attractive lesbian couple. “Hi, we’re from the Church of Jesus Christ of Latter-day Saints!” says the blond one with a toothy smile. “We’re here to take away your rights.” The Mormon zealots yank the couple’s wedding rings from their fingers and then tear up their marriage license.
As the thugs leave, one says to the other, “That was too easy.” His smirking comrade replies, “Yeah, what should we ban next?” The voice-over implores viewers: “Say no to a church taking over your government.”
Obviously, the first two ads are fictional because no one would dare run such anti-Semitic or anti-Muslim attacks.
The third ad, however, was real. It was broadcast throughout California on Election Day as part of the effort to rally opposition to Proposition 8, the initiative that successfully repealed the right to same-sex marriage in the state.
What was the reaction to the ad? Widespread condemnation? Scorn? Rebuke? Tepid criticism?
Nope.
The
Los Angeles Times, a principled opponent of Proposition 8, ran an editorial lamenting that the “hard-hitting commercial” was too little, too late.
The upshot seemed to be that if the pro-gay-marriage forces had just flooded the airwaves with more religious slander, things would have turned out better.
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